Invitae Cookie Policy

Last updated: June 23, 2021

Our Cookie Policy (this “Policy”) explains how Invitae Corporation, including its affiliates and subsidiaries ("Invitae,” “we” or “us”), uses cookies and similar tracking technology when you access or use our websites, or any other websites, pages, features, or content owned or operated by Invitae (collectively, our “Services”). Please read this Policy carefully so that you can be informed about our cookie-related privacy practices when accessing or using our Services.

Amendments to this Policy
We may update this Policy at any time. You will be notified if we make any material changes to this Policy when you first visit our Services after the change or via email. In the event we send you an email notice, we will use the email address we have on file. We will update the Last Updated date at the top of this Policy when we make changes to this Policy.

What is a cookie?
A cookie is a small piece of data (text file) that a website, when visited by a user, asks your browser to store on your device in order to remember information about you, such as your language preference or login information. “First-party cookies” are cookies supplied by Invitae and that Invitae places on your device. “Third-party cookies” are cookies that another party places on your device through our site. We allow selected third parties to place cookies through our Services to provide us with better insights into the use of the websites and more.

Cookie disclosure

The following section explains the types, categories and purpose of cookies on websites. See the Managing cookies on your device section below to update your cookie preferences.

Use of cookies on Invitae websites
Cookies can serve a variety of purposes. For example, cookies can save your website preferences, tell us which pages are most popular, alert us when certain pages are receiving error messages, or provide you with a secure browsing session on our Services. Such information helps us improve and optimize our Services. In addition, Invitae also uses marketing cookies because they help us with marketing our products and services to you based on your interests and preferences. Marketing cookies collect information about your browsing habits to provide us with insights about your interests and preferences. For example, you may see advertisements about Invitae when you leave our Services.

Does Invitae use other tracking technologies?
We use other tracking technologies similar to cookies, such as flash cookies, web beacons, or pixels. These technologies also help us understand how you use our Services in the following ways:

  • “Flash Cookies” (also known as “Local Shared Objects” or "LSOs") to collect information about your use of our Services. Flash cookies are commonly used for advertisements and videos.
  • “Web Beacons” (also known as “clear gifs”) are tiny graphics with a unique identifier, similar in function to cookies. Web beacons are embedded invisibly on web pages and do not store information on your device like cookies. We use web beacons to help us better manage content on our Services and other similar reasons to cookies.
  • “Pixels” track your interactions with our Services. We often use pixels in combination with cookies.

We generally refer to cookies, web beacons, flash cookies, and pixels as “cookies” in this Policy.

How long does Invitae store cookie data?
Our cookie data retention periods vary on the type of cookie. A “session cookie” collects and stores information about your interactions with our Services and is deleted after you close your browser. A “persistent cookie” saves information about you for longer periods of time, such as your registration ID and login password for future logins to our Services. The retention period for persistent cookies vary and are dependent on the purpose of the cookie collection.

Categories of cookies collected by Invitae

Must have

These cookies help make our website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.


These cookies allow the website to remember choices you make to give you better functionality and personal features. For example, these cookies allow our website to remember your country selection or your display name as you navigate through our Services. Without these cookies, parts of our Services cannot be provided to you.


These cookies provide us information about your interactions on our website to help us improve and maintain our Services. For example, they tell us whether you visited certain parts of our website, how long you spent there, or what you clicked on.


Our marketing cookies allow us to be more informed about your interests and preferences by collecting data about your interactions with our marketing activities, such as parts of our website and our emails. Marketing cookies also allow us to measure how effective a marketing campaign is.

Managing cookies on your device

You can control and manage cookie preference for Invitae using the below button or by using your browser. Please note that removing or blocking cookies can impact your user experience and some functionality may no longer be available. Update your Invitae cookie preferences by clicking here.

  • Contact Us

    If you have any questions or concerns regarding this Policy, please review our Privacy Policy or Terms of Use. If you do not find the answers there, please contact us at